Showing posts with label entertainment. Show all posts
Showing posts with label entertainment. Show all posts

Wednesday, 19 December 2012

Editing process 2- 19/12/12

This is our second lesson to continue our editing. In this lesson we completed the following:

AIM- To create the finished product (except audio/effects)

  • Finished completing the basic cuts, transitions and looping throughout the opening.
  • Fixed all of the original audio that were attached with the clips by looping and deleting audio that we did no longer want/need. 
  • Added the 'Summit Entertainment' to the beginning of the film clip 
  • Added the film title, blackouts and title credits using a specialism software. 
  • Watch the final product over and fix any further problems e.g. a split, audio malfunction. 

As you can see we hoped to complete a large amount of editing which in fact took us a lot more that just time available in lesson. Me and my partner worked hard in order to ensure that we was able to complete what we wanted to achieve. We used more new technology during this process for example the software used to create title credits. With this we was able to create our title credits just the way we wanted to and locate them anywhere in the shot which gave us a chance to experiment with this to find the most suitable place. We also learnt how to delete audio which we did not need by looping the audio, this was useful as it got rid of certain noises such as footsteps, breathing which were an inconvenient to and drawed the attention away. 

We also added the 'Summit Entertainment' at the very start of the video as this was the very first thing that we wanted our target audience to see. This meant that another further 20 seconds had to be added on film opening despite the fact that we had shortened it anyways but we knew that we had to have this in the opening. Once we downloaded and added the sequence at the beginning to our film opening and added all the credits we really felt that our opening was beginning to look like an actual film opening which was really good as we have already put a lot of time and effort into what we have done so far.



Friday, 12 October 2012

Summit Entertainment Logo Analysis

Below is 'Summit Entertainment' production company logo, which i have de/connontated. This therefore has great significance to the viewers i order for them to recognize that the film they are watching is Summit Entertainment  production. 




-          The dark background connotes to the audience that the company create themes that are dark and spooky. This underlines that the film could be potentially associated with the genres of thriller or horror.

-          The text of ‘Summit’ stands our due to the large font which signifies that they are superior and have wealth. This connotes that they want the audience to think of them as a powerful production company.

-          The outline of a mountain is used as the trademark. This connotes to the audience that the company are a ‘high’ as a mountain in the context that they are the ‘top’ film company and are better than competitors.

-          The blue shade in the trademark ‘mountain outline’ represents that they are fresh and new with film productions and could also connote their intensity.

-          The use of the black background and white text could represent the use of good and bad binary oppositions and also help the blue to emphasis the superior fresh company that they are.